Initiatives like the Coalition for Content Provenance and Authenticity (C2PA) aim to introduce cryptographic watermarks directly into digital cameras and editing software. This "provenance metadata" tracks an image from the moment it is captured, making it easy to verify whether a piece of media is an unaltered original or an AI-generated manipulation.
The existence of sites like idolfake.org prompts severe ethical concerns from human rights advocates, legal experts, and the entertainment industry. Non-Consensual Imagery idolfake org